PROGRAMMING TVNZ's CHANNELS IN THE EARLY 90's

These were the times when TV3 was the new kid in town and TVNZ had to become more competitive to retain that all important advertising revenue. The radio interview (below link) indicates the strategy we adopted to maximise our audience over our two channels, whilst endeavouring to leave little audience potential for TV3.


http://youtu.be/VTRc3lp8kXY?list=UUy1YIjCWLxE-G9eA7tnQuJw